Automotive Affinity:
A strategic long-term partner

Overview

While many dealers and manufacturers offer insurance, it is essential to surpass standard policies. WTW Affinity partners with leading car manufacturers and dealers to transform insurance offerings into strategic assets, ensuring consistent revenue. Affinity insurance programs, provided by non-insurance organizations, enhance core products, foster customer loyalty, and generate additional revenue. WTW Affinity’s solutions seamlessly integrate insurance into your offerings, making it a valuable component of your business strategy.

Why WTW Affinity?

Combining the strengths of WTW as well as utilizing strategic alliances from our regional and global specialists, we can ensure seamless end-to-end service delivery.

For many years, we’ve honed our expertise in the Affinity Automotive industry, earning the trust of our automaker clients as their long-term strategic partners. Our global expertise and global reach provide unparalleled support to clients worldwide.

The value we bring to a partnership

We add value across the entire affinity insurance program lifecycle. This enables us to develop an in-depth understanding of your organization and become a trusted long-term partner.

1. 01

   Advisory services and consulting

   Providing insurance distribution advisory support (in conjunction with third parties)

2. 02

   Broking

   Sourcing Affinity insurance products from (re)insurers & MGAs on a global basis to support distribution from local entities

3. 03

   Operational/TPA services

   Utilizing inhouse or outsourced services to support the full value chain

4. 04

   Global technology platform

   Facilitating inhouse or outsourced technology to provide end-to-end delivery of insurance solutions

Recent examples of programs we manage

• Innovative digital insurance programs: Home and auto insurance solutions supported by advanced tech platforms and licensed call centers in the US and Canada.
• Extended warranty programs: Launched in France for two automakers to enhance customer confidence and protection.
• Motor insurance programs: Launched in Poland, Australia, and New Zealand for major automakers.
• Global actuarial repricing: Repricing of a self-funded automaker’s global extended warranty program across 120+ countries.
• Strategic risk collaboration: Partnered with an automaker to bolster its risk-taking strategy and drive direct revenue growth.
• Insurance licensing: Assisted a large foreign automaker in obtaining an insurance license in China.

Our areas of expertise

• Digital insurance solutions: Pioneering leading-edge digital insurance platforms.
• Technology integration: Implementing sophisticated digital insurance platforms powered by WTW Affinity Technology Platform.
• Actuarial services: Meticulous repricing of global extended warranty programs.
• Risk management: Strategic risk collaboration to drive revenue growth.
• Regulatory compliance: Assisting in obtaining insurance licenses in new markets.
• Client partnerships: Ensuring seamless service delivery through simplified WTW/Client partnerships.

Adding value through technology

We provide an InsurTech platform that seamlessly integrates with your existing systems, making it easy for you to sell insurance without disrupting regular business activities. The platform provides an extensive range of options, including insurance products, policies and claims administration. With so many products readily available, you can provide the right insurance at the right time for your customers.

• Sales and policy administration
• Optimized for multiple insurers
• Omnichannel programs
• Optimized for multiple products
• Embedded/APIs insurance programs
• Optimized for multiple languages and currencies
• Reporting dashboards for claims management
• E-learning platform for employees

How does it work for your customers?

Incorporating insurance into your organization can be seamless. Offering the right product at the right time is at the core of our product placement and distribution strategy.

Key points in the journey are the quotation and the payment journey. Visual elements include icons, colourful text boxes and a key at the bottom of the page representing different parts of the customer journey.

Customer journey optimisation map

For details of the AutoAffinity solutions and services available in your country, please speak with your local Affinity team contact.

Disclosure

WTW offers insurance-related services through its appropriately licensed and authorised companies in each country in which WTW operates. For further authorisation and regulatory details about our WTW legal entities, operating in your country, please refer to our WTW website. It is a regulatory requirement for us to consider our local licensing requirements.