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Press Release

WTW appoints Paul Lubbers U.S. Head of Affinity & Programs, CRB North America

August 30, 2023

Affinity
N/A

NEW YORK, NY, August 30, 2023 — WTW (Nasdaq: WTW), a leading global advisory, broking, and solutions company, today announced the appointment of Paul Lubbers as the Head of Affinity & Programs, U.S., within Corporate Risk and Broking (CRB). Leveraging his deep experience within the Affinity sector, Lubbers assumes a pivotal role in driving comprehensive growth and success for both the Affinity Consumer and Commercial Programs across the U.S. business landscape. 

Paul brings to WTW a strong background and deep experience in the affinity business.”

Christine Panet-Raymond | Head of Affinity and Programs, North America at WTW

Lubbers joins WTW after more than twenty years of industry experience, most recently serving as Global Client Director for ServiceNow, where he spearheaded operational efficiency and digital transformation strategies for financial services firms within the Fortune 250. His background also encompasses ten years of leadership experience at Aon, where he directed global Affinity segments and provided executive oversight for Aon Affinity's startup around voluntary benefits, loyalty programs, and Discount Medical Provider Organization (DMPO) businesses. Additionally, Lubbers held influential leadership roles at McKinsey & Company and Allstate.

Reporting to Christine Panet-Raymond, Head of Affinity, Programs, and A&H, North America, CRB, Lubbers will be responsible for driving growth of both the Affinity Consumer and Commercial Programs within the U.S. Additionally, he will focus on enhancing the seamless integration of tailored insurance solutions with partner organizations' core activities. This entails leveraging his industry knowledge to strategically align insurance offerings with the unique needs and aspirations of each organization's members, fostering long-term customer engagement and value.

"Paul brings to WTW a strong background and deep experience in the affinity business. His extensive involvement in crafting customer-centric solutions, driving operational excellence, and cultivating strategic partnerships showcases his deep comprehension of our industry," said Christine Panet-Raymond, Head of Affinity and Programs, North America at WTW. “His appointment fortifies our commitment to expanding our U.S. Affinity business, and we are certain that Paul is the person who can get us there.”

About WTW

At WTW (NASDAQ: WTW), we provide data-driven, insight-led solutions in the areas of people, risk and capital. Leveraging the global view and local expertise of our colleagues serving 140 countries and markets, we help organizations sharpen their strategy, enhance organizational resilience, motivate their workforce and maximize performance.

Working shoulder to shoulder with our clients, we uncover opportunities for sustainable success—and provide perspective that moves you.

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