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Wildfires and the telecom industry: Strategies for effective risk management

By José Mercado | February 10, 2025

Wildfires threaten telecom infrastructure, causing costly damage. Companies can mitigate risks through maintenance, alternative risk transfer, and improved communication with authorities.
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The telecom industry is increasingly facing the daunting challenge of wildfires, which can cause significant disruptions and damage to critical infrastructure. This article aims to provide risk managers in the telecom industry with essential insights and strategies to navigate and mitigate the risks posed by wildfires.

The impact of wildfires on telecom infrastructure

Wildfires have a profound impact on the telecom industry, particularly in delivering the ‘last mile’ of service to customers. The destruction of towers, cables and other essential equipment often necessitates extensive rebuilding efforts. This not only incurs substantial costs but also disrupts service, leading to customer dissatisfaction and potential revenue loss. Moreover, disruption of emergency communications can have severe consequences for community safety, making it imperative for telecom companies to maintain robust and resilient infrastructure.

Legal and publicity challenges

Telecom companies aren’t only at risk of physical damage but also face legal and reputational challenges. There have been cases where telecom infrastructure has been implicated in causing or hindering firefighting efforts due to poor maintenance. While many of these legal issues have been resolved, the potential for liability remains a significant concern. Negative publicity can further damage a company’s reputation, making proactive risk management a critical priority.

Strategies for mitigating wildfire risks

To help effectively manage the risks associated with wildfires, telecom companies can adopt a multi-faceted approach:

  1. 01

    Regular maintenance and compliance

    • Infrastructure maintenance: Regular maintenance and cleaning of telecom infrastructure, especially in remote and high-risk areas, is crucial. Adhering to state regulations and best practices can significantly reduce the likelihood of damage.
    • Compliance with regulations: Ensuring that all sites meet state requirements and industry standards can help prevent legal issues and improve public trust.
  2. 02

    Alternative risk transfer solutions

    • Insurance and alternative risk transfer: With some insurance companies retreating from covering wildfire risks, telecom companies are exploring alternative risk transfer solutions. Using captives, parametric insurance and other capital, risk and/or structured solutions to finance and manage the financial impact of recurring wildfires can provide a more stable and cost-effective approach.
  3. 03

    Enhanced communication with authorities

    • Collaboration with authorities: Maintaining strong communication with local, state and federal authorities is essential. This collaboration ensures quick access to damaged areas for repairs and helps in managing public perception and legal challenges.
    • Emergency response coordination: Establishing clear protocols for emergency response and coordination with first responders can minimize the impact of wildfires on operations and public safety.
  4. 04

    Using advanced analytics and AI

    • Risk assessment tools: Proprietary tools, such as global parallel diagnostic tools, can help telecom companies assess and pinpoint infrastructure risks. These tools, combined with AI, can provide valuable insights for risk assessment and management.
    • Proactive measures: By identifying potential risks and vulnerabilities, telecom companies can take proactive measures to protect their infrastructure and maintain operations during natural catastrophes.

Conclusion

While wildfires are a natural phenomenon that can’t be entirely controlled, telecom companies can take proactive steps to mitigate their impact. By focusing on regular maintenance, exploring alternative risk transfer solutions, maintaining strong communication with authorities and using advanced analytics, risk managers can better protect their companies and ensure continued service delivery during and after these natural disasters. The proactive management of wildfire risks isn’t just a necessity but a strategic imperative for the telecom industry.

Disclaimer

WTW hopes you found the general information provided in this publication informative and helpful. The information contained herein isn’t intended to constitute legal or other professional advice and should not be relied upon in lieu of consultation with your own legal advisors. In the event you’d like more information regarding your insurance coverage, please don’t hesitate to reach out to us. In North America, WTW offers insurance products through licensed entities, including Willis Towers Watson Northeast, Inc. (in the United States) and Willis Canada Inc. (in Canada).

Author


Telecommunications Subsector Leader for North America and Latin America

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