After seeing mixed results during the height of the pandemic, consumer packaged goods (CPG) companies generally experienced strong financial results during 2022. Ongoing factors, including broader economic uncertainty, geopolitical instability, and supply chain disruption, leave the CPG industry cautiously optimistic in 2023.
Remaining flexible is key in responding to changing environments. CPG employers are turning their attention to a vital component of their productivity: their workforce.
Attraction and retention of a diverse workforce is of increasing importance for CPG companies during 2023. In fact, according to WTW’s 2022 Global Benefits Attitude Survey[1], 53% of employees are either actively looking for new opportunities or are at risk of leaving. Two in five employees would leave for a 5% pay increase.
Retirement benefits are more important than ever with nearly 50% of respondents indicating they were an important reason in choosing their employer and 60% of respondents indicating they are an important reason for staying with their employer (as compared to 25% and 40% respectively from WTW’s 2009 Global Benefits Attitude Survey). And when asked where they most want their employer’s support or focus, 44% ranked retirement in their top 3 – even outpacing flexible work.
So how could CPG companies use retirement and financial wellbeing programs to take action to address their workforce objectives by differentiating themselves from competitors and meeting employees’ needs?
As employees place more weight on retirement plans in their employment decisions, employers have an opportunity to leverage their investments. Reach out to your local WTW consultant to talk more about how companies within the CPG industry are evolving their retirement and financial wellbeing programs to support their workforce needs today.
Marisa Morse is a Director in WTW’s Retirement business located in Arlington, Virginia. She co-leads WTW’s Retirement consumer packaged goods (CPG) industry group focused on leveraging our deep industry expertise across North America to bring information regarding best practices, trends, key issues and regulatory updates to companies in the industry.