9 in 10 employers use their vendor strategy to achieve these goals*
- Improve workforce wellbeing
- Enhance employee experience
- Support attraction and retention goals
- Reduce medical claim costs
Most sought-after capabilities of new vendor partners*
- Ability to address a broad range of needs: 86%
- Ability to integrate with existing vendors: 86%
- Access to innovative approaches and leading the market: 84%
- Guaranteed return on investment: 78%
ROI is a key metric in evaluating benefits, yet 44% of employers say vendor reporting lacks employer-specific ROI.
Mental health and wellbeing solutions remain key areas of focus for 2024
| Ranked 1st | Ranked 2nd | Ranked 3rd | |
|---|---|---|---|
| Mental health | 30% | 24% | 12% |
| General wellbeing (wellness platforms) | 22% | 14% | 16% |
| Navigation/Advocacy | 14% | 5% | 9% |
| Musculoskeletal | 9% | 10% | 9% |
| Financial wellbeing | 6% | 15% | 20% |
Engaging members is a key challenge*
- Low member engagement: 56%
- Lack of internal resources to manage solutions: 48%
- Too many solutions/vendor partners: 41%
- Lack of outcomes measurement to assess value: 41%
Employers are taking action to boost engagement
- Customize communication: 78%
- Distribute vendor materials: 66%
- Communicate beyond open enrollment period: 62%
- Use multichannel communication strategies: 52%
Most employers intend to add or enhance their vendor solutions*
Fewer plan to change vendor partners
| % made or plan to make changes | Add/Enhance vendor solutions | Change current vendor partner(s) | |
|---|---|---|---|
| Wellbeing programs | 67% | 84% | 23% |
| Point solutions for clinical conditions | 66% | 90% | 14% |
| Mental health solutions | 61% | 82% | 30% |
| Navigation programs | 52% | 75% | 28% |
Actions you can take now!
- Review vendor strategy goals and update if necessary
- Make necessary changes including adding/enhancing solutions
- Develop metrics that include specific measurements and performance reviews
- Implement customized communications to launch new solutions
About the survey
A total of 232 U.S. employers participated in the Vendor Strategy Survey, which was conducted in October and November 2022. Respondents employ 3 million employees across a range of industries.
Download
| Title | File Type | File Size |
|---|---|---|
| Infographic: U.S. employers prioritize new and enhanced healthcare vendor solutionsPDF | .2MB |
