Individual Marketplace

Via Benefits individual marketplace offers more than a traditional group health plan or group Medicare Advantage plan. For employers and plan sponsors the individual marketplace helps them from cost trends and utilization spikes, liability reduction and reduced administrative burden.

Our Via Benefits individual marketplace has helped millions of people find and enroll in individual health insurance coverage. Via Benefits, our fully owned and integrated solution, ensures the individual health insurance process is seamless and worry-free for employers, employees and retirees. Our expertise includes:

Elevate your healthcare benefits

The cost of healthcare benefits looms larger than ever. Re-evaluating how healthcare benefits are delivered offers a major opportunity for employers and plan sponsors to continue to offer valuable health benefits while reducing spending and long-term liabilities. Our Via Benefits individual marketplace makes it possible to:

• Reduce benefits costs
• Improve sustainability
• Mitigate risk
• Honor your healthcare commitments to employees and retirees

Experience that counts

Your employees and retirees will enjoy access to the nation’s leading health insurance carriers and plans that suit their individual healthcare needs and financial situations, with guidance from our expert benefit advisors. Employers and plan sponsors can be confident that our individual marketplace, fine-tuned over two decades, will help you honor your healthcare commitments.

Individual coverage health reimbursement arrangement

Our individual coverage health reimbursement arrangement (ICHRA) solution offers you an effective alternative to traditional employee health insurance options. Instead of offering a one-size-fits-all group plan, our ICHRA solution can provide tax-free funding for all or specific segments of your employees to purchase health insurance that best meets their healthcare and financial needs on our individual marketplace.

Prior to recent government guidance, the Affordable Care Act (ACA) required employers to sponsor a traditional group health plan or face penalties. In 2020, ICHRAs were introduced as an option to help employers meet their ACA obligations.

By offering an ICHRA you can:

• Eliminate claim risk and cost unpredictability
• Reduce the administrative burden of designing and managing a group health plan
• Empower employees to select from an array of portable ACA-governed individual health plans
• Meet your ACA employer healthcare mandate responsibilities

Pre-Medicare retirees

Via Benefits helps you and your retirees maximize value through the public and private marketplace via our high-touch concierge service platform. As a web-enabled health insurance broker, we will partner with you to help pre-Medicare retirees find healthcare coverage that fits their specific needs and budget.

Medicare-eligible retirees

Our Via Benefits individual marketplace for Medicare-eligible retirees enables you (whether you’re an employer or plan sponsor) to honor your healthcare promise to Medicare-eligible retirees while reducing your costs – including other post-employment benefits (OPEB) liabilities – and administrative burden.

We can offer your retirees a wide array of affordable healthcare plans that fit their medical and financial needs. Additionally, our offerings typically provide them with equal or better healthcare benefits than they currently have at a lower cost.