Skip to main content
main content, press tab to continue
Press Release

Sharp downward trend in car insurance premiums slowing

March 26, 2026

Northern Ireland is the only region to experience an annual rise in prices, becoming more expensive than Outer London.
Insurance Consulting and Technology
N/A

LONDON, March 26, 2026 — Comprehensive car insurance premiums have fallen by 9% (£66) during the last 12 months[1] with UK motorists now paying £711 on average, according to the latest Confused.com Car Insurance Price Index in association with WTW (NASDAQ: WTW), a leading global advisory, broking and solutions company.

Motor insurance prices have now fallen on average by £284 (29%) since prices peaked at £995 in December 2023, with prices having decreased for nine consecutive quarters. However, when compared to annual price falls ranging from 13% to 18% recorded during the previous five quarters, the latest 9% reduction suggests the sharp falls of recent months are slowing.

While offset by a decrease of 3.2% in January, average prices during the last three months actually saw modest rises in both December (0.8%) and February (0.4%), according to the UK’s longest established and most comprehensive car insurance price index.

Ripple effects from the Middle East conflict could put upward pressure on UK inflation, owing to supply chain disruption and increased production and energy costs.”

Tim Rourke | UK Head of P&C Pricing, Product, Claims and Underwriting

Tim Rourke, UK Head of P&C Pricing, Product, Claims and Underwriting at WTW, said: “The last few months saw modest fluctuations in premiums, but the large scale reductions seen in 2025 appear to have subsided. Looking forward, ripple effects from the Middle East conflict could put upward pressure on UK inflation, owing to supply chain disruption and increased production and energy costs, driving up the cost of motor insurance premiums. However, any rises could be partially offset by a potential reduction in claim frequency if we see a drop in average mileage driven by UK motorists as a result of higher fuel costs.”

Comprehensive car insurance - Annual price trends

Comprehensive car insurance - Annual price trends

Source: WTW / Confused.com Car Insurance Price Index.
*Average values rounded to the nearest whole number.

2025 - February 2026 - February
Average Premium* £777 £711
% Change Annually* -18% -9%
£ Change Annually* -£164 -£66

Northern Ireland continues to buck the wider national trend by being the only region to experience an annual rise in prices for the second quarter in a row. Premiums for drivers in Northern Ireland increased dramatically by £113 (14%), from £834 to £947. Northern Ireland now ranks as the second most expensive region in the UK for car insurance, for the first time pushing Outer London into third place.

Drivers in Manchester / Merseyside benefited from the steepest price reductions, with an annual dip of 14% (£132), reducing their premiums from £936 to £804. Drivers in South Wales saw the next biggest percentage drop of 11% (£67), with their premiums decreasing from £614 to £547 during the same period.

Of the regions to experience a reduction, the smallest were seen in Scotland, where drivers saw more modest annual falls ranging from 2% to 4%. South West England remains the cheapest region for car insurance, where average premiums dipped below £500 and now cost £492, with Central and North Wales following close behind at £502.

Most expensive regions in the UK

Most expensive regions in the UK

Source: WTW / Confused.com Car Insurance Price Index.
*Average values rounded to nearest whole number.

2025 - February 2026 - February
Inner London £1,208 £1,093
Northern Ireland £834 £947
Outer London £996 £893
West Midlands £943 £859
Manchester / Merseyside £936 £804

More locally focused data shows motorists in the Manchester / Merseyside postcode area of Warrington benefited from the biggest annual fall in car insurance premiums, where prices dropped by over 15%. Drivers in the Cheshire town saw premiums decrease from £745 to £630. West Central London, still the most expensive postcode in the country, saw an annual fall of 6% (£81), with average premiums now at £1,349 compared to £1,430 in February 2025.

Llandrindod Wells in Wales continues to be the cheapest town in the UK with prices on average now costing £438, where prices fell by 4% compared to 12 months ago. Drivers in Shrewsbury now also enjoy average premiums less than £500 for the first time in three years after an annual fall of 6% reduced their premiums to £484, joining Swansea (£498) and the South West towns of Torquay (£476), Truro (£495), Exeter (£474) and Dorchester (£474) in the ‘sub-£500 club’.

Younger drivers continued to benefit from the steepest price falls. Drivers aged 17 experienced the greatest price falls compared to other age groups, benefiting from a significant 23% annual price decrease, reducing their average premiums by £517 from £2,258 to £1,741. Drivers aged 18 saw the next biggest reduction in annual prices of 14%, taking their average premiums to £2,082.

Steve Dukes, CEO at Confused.com, comments: “While average car insurance prices for new policies have been decreasing for some time and recently hit a three-year low, the pace of these decreases has been slowing. For some demographics, prices have started to increase over the past three months.”

“As this trend continues, it creates opportunities for responsive, competitive insurers to attract new customers. UK drivers are concerned about the worsening cost of living outlook and so ambitious, agile insurers will look to offer a solution and fuel growth.”

About the index

The index is compiled using anonymous data from all enquiries submitted on Confused.com. The prices used for analysis are based on an average of the best five quotes received.

The Confused.com car insurance price index has been running for more than 10 years. In this time, the price comparison market has grown significantly (80% market share), and the make-up of the UK driving population has changed along with it. We’ve been monitoring trends within the car insurance industry and have updated our method utilising machine learning techniques to one that reflects today’s UK motor market. This has resulted in an adjustment to the car insurance prices reported in our index.

About Confused.Com

Launched in 2002, Confused.com was the UK's first price comparison site for car insurance and is one of the UK’s biggest and most popular price comparison services, generating over one million quotes per month. It has expanded its range of comparison products over the last couple of years to include small van insurance, motorcycle insurance, car buying, and car finance, as well as a number of tools designed to save drivers money on motoring.

Confused.com is not a supplier, insurance company or broker. It provides an objective and unbiased comparison service. By using cutting-edge technology, it has developed a series of intelligent web-based solutions that evaluate a number of risk factors to help customers with their decision-making, subsequently finding them great deals on a wide-range of insurance products, financial services, utilities and more. Confused.com’s service is based on the most up-to-date information provided by UK suppliers and industry regulators.

About Insurance Consulting And Technology

WTW’s Insurance Consulting and Technology business is a global leader in P&C, Life, and Health insurance software and advisory services. With over 1,700 colleagues in 35 markets, we combine deep insurance expertise with leading-edge technology to help insurers navigate complexity and unlock value across pricing, underwriting, reserving, financial and capital modelling, claims, portfolio management, and regulatory reporting.

We’re redefining insurance through innovation and technology. By harnessing Generative and Agentic AI, we’re creating next-generation processes that reduce friction, enhance decision-making, and unlock faster, smarter outcomes for our clients. These capabilities accelerate innovation and enable us to deliver with unmatched precision and scale.

More than 1,000 insurers across six continents - including many of the world’s leading insurance groups - trust our unique combination of advisory insight and advanced software to power their businesses and drive sustainable growth.

About WTW

At WTW (NASDAQ: WTW), we provide data-driven, insight-led solutions in the areas of people, risk and capital. Leveraging the global view and local expertise of our colleagues serving 140 countries and markets, we help organizations sharpen their strategy, enhance organizational resilience, motivate their workforce and maximize performance.

Working shoulder to shoulder with our clients, we uncover opportunities for sustainable success—and provide perspective that moves you.

Footnote

  1. This latest quarterly data release by the WTW/Confused Car Insurance price Index covers the three-month period December 2025 to February 2026. Return to article
Contact us