For those working in listed markets, this title might come across a little strange. The fact is that most investment transactions are secondary in nature. Fundamentally, investments involve acquiring a right to access a series of future, in most cases uncertain, cash flows. As investors, we very rarely exit our investments by waiting patiently to receive these cash flows. We trade these ownership rights with each other and that creates a vibrant secondary market and, most importantly, liquidity for all of us.
In comparison, a typical private equity fund investment is rather an outlier in the world of investing. To receive all the cash distributions, investors normally need to wait a decade, if not longer. Yet, a fund interest is nothing more than a claim to a series of future uncertain cash flows and an appropriate clearing price, at least in theory, can match a willing seller with a willing buyer. In this sense, the development of a secondary market for private equity is both desirable and, maybe, inevitable. Having grown at a rate of over 20% per year over the last two decades (Figure 1), the private market secondaries have reached the critical mass that, we believe, should represent a valuable portfolio management tool for all private equity investors.
Various types of secondaries — the “what”
Traditionally, the most common type of private equity
secondary transaction, also most relevant to asset
owners, is the so-called LP-led secondaries. In this
transaction, an LP (limited partner, i.e., the investor in the
private equity fund) sells its fund interest (or LP interest)
to a buyer, which can be another existing investor in the
fund, some other private equity investor, or increasingly
commonly, a private equity fund established for the
purpose of buying LP or other types of secondary
interests (i.e., a secondary fund).
While the focus of this article is on LP-led secondaries,
it is worth pointing out that as the secondary market
develops, in recent years we have witnessed the growing
importance and varieties of GP-led secondaries (GP is
the general partner of the fund and manages the fund).
A continuation fund is a typical GP-led secondary deal,
created by the GP to facilitate the transfer of a portion
of the exiting fund’s portfolio (single or multiple assets)
to a new vehicle. It provides LPs of the existing fund
an option to cash out of their investments or roll over
their interest, in addition to bringing in new LPs. This is
sometimes used as a way for those investors able to take
a long-term view to continue to maintain exposure to the
biggest winners in a fund’s portfolio.
Financial engineering, however, doesn’t stop
here, as the industry observed the emergence
of many new creative ways of structuring
a secondary deal such as preferred equity
secondaries, direct secondaries, strip sales or
tail-end solutions, just to name a few.
What is in it for me? — the “why”
Any transaction has two sides, a buyer and a
seller. Each side comes in with its own specific
context, objectives and motivations. A deal is
only possible when both sides walk away with
something that they value.
Liquidity and portfolio rebalancing are among the most
common reasons for asset owners who are seeking
to sell in the secondary market. “Denominator effect”
has been one of the most mentioned buzz words in
the private equity community over the last two years.
When public markets plummeted, private market
holdings, which for various reasons did not decrease
in value as much, ended up representing a larger
proportion of the entire portfolio. This phenomenon has
seen many asset owners over allocate to private equity,
relative to their pre-determined targets. One of the tools
available to asset owners to address overallocation is
to sell private equity fund interests in the secondary
market and many have chosen this path — around 50%
of the sellers in 2022 were first-time sellers which is a
significant step-up compared to the 25% in 2021.
Asset owners could also be driven by other portfolio
management considerations, for example to adjust
the geographical or sectoral exposures, or in some
rare cases a key leadership change, such as a new CIO
looking to “shake things up”. Occasionally, changes
in laws or regulations can force asset owners to sell.
For example, the Basel III banking framework introduced
after the 2007-09 Global Financial Crisis led many banks
to pare back their private equity portfolios.
How about buyers? Their motivations are also severalfold
Many buyers are driven by the opportunities to
acquire undervalued assets to generate an attractive
risk-adjusted return, particularly in the cases where
sellers are, for whatever reasons, forced to sell and
hence are less sensitive to price.
Private equity is known for its “blind pool” risk.
When an LP commits to a private equity fund, it takes
a leap of faith that the GP will deploy capital to the best
of its ability to generate returns while managing risks.
There is, however, little visibility on what actual
investments will be. A secondary interest in a fund
that has already completed the investment period can
perfectly mitigate this risk as all investments are known
to the buyer.
Relatedly, secondary assets are particularly appealing
to asset owners who are new to the asset class and
seeking to ramp up the exposure to its desired allocation
target quickly. This includes private wealth investors
that represent a growing proportion of the capital
being allocated to private equity, because of a
desire for diversification, increasing accessibility
and regulatory shifts.
What also comes with a fund that is partially or fully
invested is that distributions should come sooner,
effectively shortening the holding period. There is
a rather technical term describing the impact of
secondaries on the return profiles of a private equity
fund investment — J-Curve mitigation — as the
secondary buyers are less likely to experience negative
returns in the early years of their investment, unlike a
typical new primary fund investor.
Practical considerations for asset owners — the “how”
When contemplating engaging in private
equity secondaries, there are several key
considerations for asset owners to keep in mind.
Starting at the top, asset owners need to assure that
a secondary transaction, whether selling or buying, is
aligned with its own investment objectives and strategy
and compatible with the agreed risk tolerance level.
As an example, when facing the impact of the
“denominator effect”, risk tolerance level can be the
difference between having to liquidate, in some cases
good quality, assets and widening target allocation
ranges to avoid being a forced seller.
Underwriting a secondary transaction involves evaluating
both the underlying GP and the existing assets in the
fund. The manager underwriting part isn’t vastly different
than underwriting a primary fund, covering many
aspects in the areas of business, strategy, capability,
people and process. Understandably, when it comes to
a secondary interest in a post-investment period fund,
the manager’s ability to source new deals becomes
less relevant than assessing the quality of the existing
portfolio, including their growth and exit prospects,
industry dynamics, and any potential risks or liabilities.
The GP’s value-creation credential should be a primary
focus of the underwriting process as it is vital for return
generation post-transaction.
For buyers, understanding the seller’s motivation to sell is
also valuable. A seller may offer a lower price, but in the
world of asymmetric information it is important to weigh
that against the risk of acquiring a struggling asset.
It is worth bearing in mind that the buyer not only
inherits ownership rights of the existing assets,
but it is also responsible for all future capital calls,
in addition to being entitled to all future distributions.
Understanding and stress testing the incremental
liquidity impact is imperative to seamlessly incorporate
the newly acquired secondary interest in the overall
private equity program.
There are also legal and regulatory considerations.
Asset owners need to understand the terms and
conditions of the secondary transaction, including
the fund’s partnership agreement, subscription
agreement, governance rights, reporting requirements,
and any potential restriction on transferring and
exiting the investment.
Then there is the pricing and valuation. Private equity
fund secondaries are normally priced as a percentage
of the net asset value (“NAV”) of the fund interest being
sold. Understanding the pricing methodology used by
the GP and forming a judgment on whether the price
accurately reflects the underlying value of the assets
is a prerequisite for a successful transaction.
And that provides a perfect segue to the next session
where we move our focus to recent market dynamics.
Latest developments in the secondary market
Pricing pressure turns secondaries into a buyer’s market
Pricing in the secondary market deteriorated during 2022
across both buyout and venture strategies (Figure 2).
Average pricing for buyout declined from 97% of NAV
to 81% of NAV and pricing for venture capital dropped
from 77% of NAV to 60% of NAV. Bid-ask spreads have
continued to widen throughout the year driven by
factors such as (i) a decline in the global macroeconomic
outlook (ii) a disconnect between the correction in public
market valuations and resilience of private equity NAVs
and (iii) a more challenging exit environment, resulting
in delayed exits and lower liquidity for LPs. Although
there are some early indications that pricing has picked
up during the first half of 2023, we believe buyers
will remain highly selective and conservative in their
underwriting over the short term
Secondary market welcomes first-time sellers and insurance buyouts
Even though the private equity secondary market has
been around for decades, a lot of LPs are new to the
space and have only recently explored its benefits as
a portfolio management tool. As mentioned earlier,
one key driver that has brought sellers to market during
2022 is the denominator effect. In addition, the rise
in interest rates has also sparked a trend amongst
corporate defined benefit pension plans to secure an
insurance buyout, particularly in the UK. As interest rates
moved up and the funding levels of schemes increased,
so has the appetite for de-risking which consequently involves selling private equity and other illiquid holdings,
typically deemed as risky assets. Whether you are a
secondary veteran or first-time seller, we recommend
seeking expert advice to navigate the, oftentimes
untransparent, secondary landscape.
In today’s market, the whole is worth less than the sum of its parts
Secondaries capital overhang, which is the ratio
of available capital to secondary deal volumes,
increased to 2.1x by the end of 2022. What it
indicates is there is some pressure amongst buyers
to deploy capital and work on the next fundraising.
However, buyers are currently very selective on the
portfolios they want to acquire and tend to favor
countercyclical and resilient assets (e.g., US buyout)
over strategies that are more sensitive to the
macroeconomic and geopolitical environment
(e.g., China) or strategies and sectors with more
valuation uncertainty (e.g., venture capital). As a result,
pricing can vary widely amongst different managers
and funds. However, it must be noted that different
buyers have different strategies and will price portfolios
differently. Therefore, it is in a seller’s best interest to go
to market through a well-organized competitive auction
and instruct buyers to submit bids across strategies
and sub-portfolios to reveal line-by-line pricing and
buyer preferences. Packaging the most compelling
individual offers will offer the seller a better overall
price compared to buyers offering a total portfolio
solution at a steeper discount.
How WTW’s private equity team can help you
In conclusion, we believe that the development of the private
equity secondary market is nothing but a natural evolution
of this asset class. We expect this segment of the market to
continue to mature, and become more sophisticated still,
offering asset owners an important additional lever to pull to
manage their overall private equity exposure. Not to mention
the massive upside potentially released by the transformative
power of blockchain and tokenization.
Regardless of the development of the market
infrastructure, partnering with a seasoned and
expert team will always be key to unlock the value
in private equity secondaries.
At WTW our team is equipped with the skills to help you on
your private equity journey utilizing the secondary market to
help you achieve your objectives. Whether you are building
a private equity portfolio for the first time and believe now
is the right time to ramp-up exposure more quickly. Or, you
would like to use the current market environment to evolve
or shrink an existing program. WTW has the experience
necessary to partner with you, having transacted over
US$1.5bn on the secondary market for our clients in the
past five years.
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