In an ever-changing world, it has become essential for businesses to explore new and innovative strategies that can provide a competitive advantage while ensuring customer satisfaction. Over the years, WTW has become a leader in the Affinity space, with a comprehensive range of insurance products to help businesses generate more profits by selling insurance and creating long-term value for their customers.
Affinity insurance is insurance cover of a product or service sold by a non-insurance distributor where the cover is not the customer’s main reason for buying. For example, insurance against breakage/theft of a mobile phone or means of payment.
These products are often created to meet the specific need of the client company and are offered as white-label products by insurance companies. In this niche approach, the aim is not to sell standard insurance products but instead to tailor offers to the specific needs and preferences of customers.
WTW’s commitment: to meet the specific needs of these partners with a unique insurance solution.
Our speciality: offering custom insurance custom insurance products designed to meet the particular requirements of different companies in a wide range of sectors (banking, high tech, mobility, well-being, health, etc.)
We offer a comprehensive support package based on three pillars:
WTW operates according to a set of basic principles that explain our success in defining and implementing Affinity solutions:
Our ambition at WTW is to develop innovative and flexible solutions. We have made major investments in technology to meet the expectations of businesses and their customers: dematerialised access and customisable spaces, while retaining the possibility of calling on experienced account managers. We are convinced that these offers will enrich the value proposition of many distributors of services and consumer goods.
